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DESIGN
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Multi-media designs from start to finish
Bumper Video
Videos like these can set the tone for an entire event, while relaying a message and furthering the organization's goals. I pitched this video idea to the Personal Care Products Council at their headquarters in D.C. as a solution for low registration numbers for their annual event. Registration hit record numbers this year and the CEO of the organization personally contacted me to thank me for creating this video, and commissioned additional ones in subsequent years.
More video projects are below.
TIA Event Design
This annual conference has a large general session that incorporates multiple LED walls. Starting with the project brief all the way through delivery, I strive to utilize the technology to make an impact. I design spanning content with driving messaging and dynamic creative with a focus on crafting a fantastic attendee experience. This event included a widescreen LED wall as a backdrop to the stage which was a perfect canvas for branding behind speakers, showcase presentations, and panels. An energetic walk in sequence with sponsors, a countdown, and a fun kick-off video set the bar high and the subsequent motion graphics and and compelling design delivered throughout the event.
Awareness Marketing Campaign
This awareness campaign included a landing page, email campaign, and corresponding social media ad set. The programmatic ads were dynamically optimized with responsive HTML design, a customized modular layout, open & click-through tracking and pixel-based retargeting.
Company Branding & Identity
When I began developing a Creative Services Department at this company, a full rebranding followed suit. A brand guide was created and set the direction for the development of sales tools, presentations, and coordinating company assets. As I grew my team, we became responsible for properly branding all items used by all departments, which seemed to be a snowballing task as old documents or assets were discovered. We systematically worked through all company assets, prioritizing sales and marketing, and then working through production, IT, and accounting until we saw consistent and seamless functionality across the board.
TIA Event Design
This annual conference has a large general session that incorporates multiple LED walls. Starting with the project brief all the way through delivery, I strive to utilize the technology to make an impact. I design spanning content with driving messaging and dynamic creative with a focus on crafting a fantastic attendee experience. This event included a widescreen LED wall as a backdrop to the stage which was a perfect canvas for branding behind speakers, showcase presentations, and panels. An energetic walk in sequence with sponsors, a countdown, and a fun kick-off video set the bar high and the subsequent motion graphics and and compelling design delivered throughout the event.
Awareness Marketing Campaign
This awareness campaign included a landing page, email campaign, and corresponding social media ad set. The programmatic ads were dynamically optimized with responsive HTML design, a customized modular layout, open & click-through tracking and pixel-based retargeting.
Company Branding & Identity
When I began developing a Creative Services Department at this company, a full rebranding followed suit. A brand guide was created and set the direction for the development of sales tools, presentations, and coordinating company assets. As I grew my team, we became responsible for properly branding all items used by all departments, which seemed to be a snowballing task as old documents or assets were discovered. We systematically worked through all company assets, prioritizing sales and marketing, and then working through production, IT, and accounting until we saw consistent and seamless functionality across the board.
TIA Event Design
This annual conference has a large general session that incorporates multiple LED walls. Starting with the project brief all the way through delivery, I strive to utilize the technology to make an impact. I design spanning content with driving messaging and dynamic creative with a focus on crafting a fantastic attendee experience. This event included a widescreen LED wall as a backdrop to the stage which was a perfect canvas for branding behind speakers, showcase presentations, and panels. An energetic walk in sequence with sponsors, a countdown, and a fun kick-off video set the bar high and the subsequent motion graphics and and compelling design delivered throughout the event.
Awareness Marketing Campaign
This awareness campaign included a landing page, email campaign, and corresponding social media ad set. The programmatic ads were dynamically optimized with responsive HTML design, a customized modular layout, open & click-through tracking and pixel-based retargeting.
Company Branding & Identity
When I began developing a Creative Services Department at this company, a full rebranding followed suit. A brand guide was created and set the direction for the development of sales tools, presentations, and coordinating company assets. As I grew my team, we became responsible for properly branding all items used by all departments, which seemed to be a snowballing task as old documents or assets were discovered. We systematically worked through all company assets, prioritizing sales and marketing, and then working through production, IT, and accounting until we saw consistent and seamless functionality across the board.
TIA Event Design
This annual conference has a large general session that incorporates multiple LED walls. Starting with the project brief all the way through delivery, I strive to utilize the technology to make an impact. I design spanning content with driving messaging and dynamic creative with a focus on crafting a fantastic attendee experience. This event included a widescreen LED wall as a backdrop to the stage which was a perfect canvas for branding behind speakers, showcase presentations, and panels. An energetic walk in sequence with sponsors, a countdown, and a fun kick-off video set the bar high and the subsequent motion graphics and and compelling design delivered throughout the event.
Awareness Marketing Campaign
This awareness campaign included a landing page, email campaign, and corresponding social media ad set. The programmatic ads were dynamically optimized with responsive HTML design, a customized modular layout, open & click-through tracking and pixel-based retargeting.
Company Branding & Identity
When I began developing a Creative Services Department at this company, a full rebranding followed suit. A brand guide was created and set the direction for the development of sales tools, presentations, and coordinating company assets. As I grew my team, we became responsible for properly branding all items used by all departments, which seemed to be a snowballing task as old documents or assets were discovered. We systematically worked through all company assets, prioritizing sales and marketing, and then working through production, IT, and accounting until we saw consistent and seamless functionality across the board.
TIA Event Design
This annual conference has a large general session that incorporates multiple LED walls. Starting with the project brief all the way through delivery, I strive to utilize the technology to make an impact. I design spanning content with driving messaging and dynamic creative with a focus on crafting a fantastic attendee experience. This event included a widescreen LED wall as a backdrop to the stage which was a perfect canvas for branding behind speakers, showcase presentations, and panels. An energetic walk in sequence with sponsors, a countdown, and a fun kick-off video set the bar high and the subsequent motion graphics and and compelling design delivered throughout the event.
Awareness Marketing Campaign
This awareness campaign included a landing page, email campaign, and corresponding social media ad set. The programmatic ads were dynamically optimized with responsive HTML design, a customized modular layout, open & click-through tracking and pixel-based retargeting.
Company Branding & Identity
When I began developing a Creative Services Department at this company, a full rebranding followed suit. A brand guide was created and set the direction for the development of sales tools, presentations, and coordinating company assets. As I grew my team, we became responsible for properly branding all items used by all departments, which seemed to be a snowballing task as old documents or assets were discovered. We systematically worked through all company assets, prioritizing sales and marketing, and then working through production, IT, and accounting until we saw consistent and seamless functionality across the board.
TIA Event Design
This annual conference has a large general session that incorporates multiple LED walls. Starting with the project brief all the way through delivery, I strive to utilize the technology to make an impact. I design spanning content with driving messaging and dynamic creative with a focus on crafting a fantastic attendee experience. This event included a widescreen LED wall as a backdrop to the stage which was a perfect canvas for branding behind speakers, showcase presentations, and panels. An energetic walk in sequence with sponsors, a countdown, and a fun kick-off video set the bar high and the subsequent motion graphics and and compelling design delivered throughout the event.
Awareness Marketing Campaign
This awareness campaign included a landing page, email campaign, and corresponding social media ad set. The programmatic ads were dynamically optimized with responsive HTML design, a customized modular layout, open & click-through tracking and pixel-based retargeting.
Company Branding & Identity
When I began developing a Creative Services Department at this company, a full rebranding followed suit. A brand guide was created and set the direction for the development of sales tools, presentations, and coordinating company assets. As I grew my team, we became responsible for properly branding all items used by all departments, which seemed to be a snowballing task as old documents or assets were discovered. We systematically worked through all company assets, prioritizing sales and marketing, and then working through production, IT, and accounting until we saw consistent and seamless functionality across the board.
TIA Event Design
This annual conference has a large general session that incorporates multiple LED walls. Starting with the project brief all the way through delivery, I strive to utilize the technology to make an impact. I design spanning content with driving messaging and dynamic creative with a focus on crafting a fantastic attendee experience. This event included a widescreen LED wall as a backdrop to the stage which was a perfect canvas for branding behind speakers, showcase presentations, and panels. An energetic walk in sequence with sponsors, a countdown, and a fun kick-off video set the bar high and the subsequent motion graphics and and compelling design delivered throughout the event.
Awareness Marketing Campaign
This awareness campaign included a landing page, email campaign, and corresponding social media ad set. The programmatic ads were dynamically optimized with responsive HTML design, a customized modular layout, open & click-through tracking and pixel-based retargeting.
Company Branding & Identity
When I began developing a Creative Services Department at this company, a full rebranding followed suit. A brand guide was created and set the direction for the development of sales tools, presentations, and coordinating company assets. As I grew my team, we became responsible for properly branding all items used by all departments, which seemed to be a snowballing task as old documents or assets were discovered. We systematically worked through all company assets, prioritizing sales and marketing, and then working through production, IT, and accounting until we saw consistent and seamless functionality across the board.
TIA Event Design
This annual conference has a large general session that incorporates multiple LED walls. Starting with the project brief all the way through delivery, I strive to utilize the technology to make an impact. I design spanning content with driving messaging and dynamic creative with a focus on crafting a fantastic attendee experience. This event included a widescreen LED wall as a backdrop to the stage which was a perfect canvas for branding behind speakers, showcase presentations, and panels. An energetic walk in sequence with sponsors, a countdown, and a fun kick-off video set the bar high and the subsequent motion graphics and and compelling design delivered throughout the event.
Awareness Marketing Campaign
This awareness campaign included a landing page, email campaign, and corresponding social media ad set. The programmatic ads were dynamically optimized with responsive HTML design, a customized modular layout, open & click-through tracking and pixel-based retargeting.
Company Branding & Identity
When I began developing a Creative Services Department at this company, a full rebranding followed suit. A brand guide was created and set the direction for the development of sales tools, presentations, and coordinating company assets. As I grew my team, we became responsible for properly branding all items used by all departments, which seemed to be a snowballing task as old documents or assets were discovered. We systematically worked through all company assets, prioritizing sales and marketing, and then working through production, IT, and accounting until we saw consistent and seamless functionality across the board.
TIA Event Design
This annual conference has a large general session that incorporates multiple LED walls. Starting with the project brief all the way through delivery, I strive to utilize the technology to make an impact. I design spanning content with driving messaging and dynamic creative with a focus on crafting a fantastic attendee experience. This event included a widescreen LED wall as a backdrop to the stage which was a perfect canvas for branding behind speakers, showcase presentations, and panels. An energetic walk in sequence with sponsors, a countdown, and a fun kick-off video set the bar high and the subsequent motion graphics and and compelling design delivered throughout the event.
Awareness Marketing Campaign
This awareness campaign included a landing page, email campaign, and corresponding social media ad set. The programmatic ads were dynamically optimized with responsive HTML design, a customized modular layout, open & click-through tracking and pixel-based retargeting.
Company Branding & Identity
When I began developing a Creative Services Department at this company, a full rebranding followed suit. A brand guide was created and set the direction for the development of sales tools, presentations, and coordinating company assets. As I grew my team, we became responsible for properly branding all items used by all departments, which seemed to be a snowballing task as old documents or assets were discovered. We systematically worked through all company assets, prioritizing sales and marketing, and then working through production, IT, and accounting until we saw consistent and seamless functionality across the board.
TIA Event Design
This annual conference has a large general session that incorporates multiple LED walls. Starting with the project brief all the way through delivery, I strive to utilize the technology to make an impact. I design spanning content with driving messaging and dynamic creative with a focus on crafting a fantastic attendee experience. This event included a widescreen LED wall as a backdrop to the stage which was a perfect canvas for branding behind speakers, showcase presentations, and panels. An energetic walk in sequence with sponsors, a countdown, and a fun kick-off video set the bar high and the subsequent motion graphics and and compelling design delivered throughout the event.
Awareness Marketing Campaign
This awareness campaign included a landing page, email campaign, and corresponding social media ad set. The programmatic ads were dynamically optimized with responsive HTML design, a customized modular layout, open & click-through tracking and pixel-based retargeting.
Company Branding & Identity
When I began developing a Creative Services Department at this company, a full rebranding followed suit. A brand guide was created and set the direction for the development of sales tools, presentations, and coordinating company assets. As I grew my team, we became responsible for properly branding all items used by all departments, which seemed to be a snowballing task as old documents or assets were discovered. We systematically worked through all company assets, prioritizing sales and marketing, and then working through production, IT, and accounting until we saw consistent and seamless functionality across the board.
We saved the city with this bumper video that kicked off an annual event for a national nonprofit organization. A superhero theme provided inspiration for this fun video that premiered on the big-screen for about 2,000 attendees.
Event registration attendee retention was aided through the use of this high-impact video that spanned multiple screens onsite. After developing and pitching this strategy, I created the messaging and produced the video in full. In combination with a full design package, the on-site experience was boosted, and registration numbers went up for the following event.
I dispatched a team to film this video at the American Wind Power Association's annual event. Armed with detailed storyboards, training in best practices, scheduled interviews, and additional directions, my team members gathered all the content and brought it back for editing. This promotional video was the first of its kind for the organization, and they were very impressed with the results.
Embracing core values to tell a compelling story made this video a core component to Hilbert College's annual Giving Day. This was an opportunity to develop a new idea to go above and beyond expectations based on previous years. Working within a tight schedule and with no budget, I coordinated with all key stakeholders to directly develop and produce this video in full.
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